Following are the ten topics most characteristically mentioned about Zooloretto in over 800 user ratings comments on BGG. Hopefully after 60 seconds you'll know if you want to chase more detail.

"ZOOLORETTO" IN TEN WORDS:
(Starting with most mentions above average...)
1. Coloretto (a game)
2. Family
3. Animals
4. Spiel de Jahre
5. Zoo
6. Cute
7. Theme
8. Trucks
9. Money
10.Gateway


RUNNER-UP TOPIC WORDS:
"Enclosure", "Baby", "Barn", "Worthy", "Pens", "Panda", "Stall", "Expansion", "Decisions", "Light"


CONTEXT:

1. COLORETTO
"a mix between Coloretto and California"
"moderately souped-up"
"loses some of the clearness and elegant simplicity of Coloretto"
"no longer as nasty"
"more theme"

2. FAMILY
"good light and fast"
"more substance than most fun light family games"
"concrete goal of collecting animals has made Zooloretto easier for my 5 and 3 year old kids to learn than Coloretto"
"I'd rate it 10 for kids and families and 8 for all other gamers."

3. ANIMALS
"animals and vendor stalls fit into a player's zoo"
"limited number of pens for different animals"
"watch what your opponents animals are"
"players trying to mess up other players plans by putting different combinations of animals on the trucks"
"I wish the animals stood out a bit more"

4. Spiel de Jahre
"understandable why it won"
"surprised that this game won"
"strange choice for SdJ 2007 award - 'family game' criteria is met, indeed, but what about the rest?"

5. ZOO
"take trucks full of animals and squeeze them into your zoo"
"deciding how and when to rearrange your zoo"

6. CUTE
"cute"
"animals"
"baby animals"

7. THEME
"family-friendly theme & graphics"
"barely there"
"zoo theme and artwork really adds to the experience"
"works well"
"pasted on"

8. TRUCKS
"trying to mess up other players plans by putting different combinations of animals on the trucks"
"the 'trucks' look nothing like trucks"
"probably more to the placement of tiles on the trucks than is evident the first time around"
"push your luck element"

9. MONEY
"very tight"
"actually hindered the game when compared to the streamlined elegance of Coloretto"
"nicely enhanced with the limited enclosures and ways to spend money"
"adds a whole new dimension of tactical options"
"adds a little more control"
"seems somehow pasted on, and somehow doesn`t fit the game"

10. GATEWAY
"decent player interaction without being too vicious"
"still quite entertaining for more hardcore gamers"
"good as a gateway alternative to Ticket or Settlers"


RULES COMPLEXITY SCORE:
20 to start a first game .. 32 to be ready to fully plan ahead
(Note: roughly speaking this is a concept count, not strategic complexity)

As a subjective comment: when I counted these rules I was surprised how many individual fiddly little things there are. The thematic binding is good enough to mask the rule count. Also, most of the extra rules between "20" and "32" are borderline for not bothering to count at all, since they're either rare situations or almost a natural assumption.


Compare:
Ra: 10 .. 14
Chess: 9 .. 12
Settlers of Catan: 12 .. 19
Puerto Rico: 20 .. 31
Ticket to Ride: 11 .. 11
Bohnanza: 9 .. 10
Carcassonne (H&G): 8 .. 11

The Rules Complexity numbers are simply a count of the number of distinct rule concepts you need to learn to participate in the game... the minimum set to get started and the full set to understand where you might be headed. This article includes a detailed discussion.

I hope you enjoy more "10 Word" reviews