This was appearance of the transparent plastic pyramids that would become known as Icehouse Pyramids or Icehouse Pieces, and eventually be dubbed Looney Pyramids, in the presumable interest of more perspicuous branding. The clear plastic box contains four stashes (blue, green, yellow, red) and rules for Martian Chess, Zarcana, Ice Towers, and Ice Traders. The three booklets (Ice Towers and Ice Traders share one) all end with suggestions for "other games to try" (referring readers to www.looneylabs.com for the actual rules).
Also included are two Zarcana reference cards, an imprint-and-credits card, and a card with "cover art" and (on the reverse) an explanation why this product called Icehouse doesn't come with the rules for playing the game Icehouse.
The final item in the package is a sticker featuring Tirade the Broccoli, with the peel-off sheet on the reverse advertising other Looney games as well as their wunderland.com "webzine".